Plaap Design Limited was engaged to design some of the upcoming Pret-A-Manger stores in Hong Kong. While the brand image for this world wide brand have to be maintained, we were also asked to create new design elements in order to enhance the overall design to create a suitable brand image for the competitive retail environment in Hong Kong.
At The Quayside, we created a first kiosk design for Pret A Manger based on their brand image and provided a modern and clean look that is suited to this brand new office tower in the East Kowloon.